Webinar part 1: Why in-housing matters

In our in-house marketing series consisting of 4 webinars, we explore the why, what and how of in-house marketing through industry experts.

 

Webinar part 1 introduces you to why in-housing matters:

Antonia Lindmark, Head of Insights at Bannerflow, shares results from one of the largest independent European in-housing studies this year.

Paul Evans, Strategy and Marketing Consultant to Media Businesses, and former Global Head of Media at Vodafone, helps you understand the motivations behind marketing taking back control.


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